Last updated 18 September 2026
The short version
Your plays and your roster are yours. We run the software that holds them. Don't upload film of players you don't have permission to film. The AI is a coaching assistant, not a coach — every call on the field is yours.
1. Who this is between
These terms are between you and Tower Mountain Studios ("we", "us"), which operates PlaybookMax. By creating an account or using the app you accept them.
2. Your account
PlaybookMax uses adult-managed accounts for coaches, staff, parents, and guardians. The adult who creates and manages an account must be 18 or older and uses their own name and email. You are responsible for activity under your account and for keeping your sign-in secure. Give us accurate information and keep your email current so we can reach you about your team.
Coaches invite others onto a team with a join code. Anyone you invite gets the access their role allows, so treat join codes like keys and issue a new one if a code gets out.
Parent-managed access and supervised viewing
Children may view published team plays and their player profiles together with a parent or guardian using that adult's account. This supervised viewing is permitted even though the account holder must be an adult. Player profiles are roster records, not separate child accounts. This release does not offer independent child accounts.
The parent or guardian stays present and controls the account. The adult handles sign-in, team invitations, chat and email, AI requests, uploads, profile changes, purchases, and privacy choices. Do not give a child the account password or invite them to create their own account. This supervised arrangement is not a separate locked child mode.
3. Your content stays yours
Everything you put into PlaybookMax — plays, playbooks, rosters, notes, film, clips, messages — remains yours. You give us permission to store it, display it to the people on your team, and process it so the features work: generating a play, drafting a breakdown, finding snaps in film, rendering a clip. That permission exists only to operate the service for you, and it ends when you delete the content or your account.
We do not use your content to train our own models, and we do not sell it.
4. Players, film, and permission
Youth football means minors. You are responsible for having the right to enter a player's information and to upload film they appear in — including any consent your league, school, or district requires from parents and guardians.
Only enter contact details for families who expect to hear from their team. Don't upload film you don't have the rights to. If a parent asks for their child's information to be removed, tell us and we will remove it.
5. Using it properly
Don't:
- Upload anything unlawful, harassing, or that you have no right to share.
- Use another coach's account, or share access with people outside your program.
- Try to break, overload, scrape, or reverse-engineer the service.
- Use PlaybookMax to build a competing product.
- Use team chat to harass anyone, particularly a player.
We can suspend or close an account that does these things.
6. What the AI can and can't do
PlaybookMax generates plays, breakdowns, coaching notes, and film markers automatically. These are suggestions produced by software, and they can be wrong — a formation may be off, a film marker may miss a snap, a breakdown may misread a defence. Check anything before you install it or teach it.
AI coaching suggestions are not medical, safety, or legal advice. Decisions about what your team runs, and about a player's health and safety, stay with the adults responsible for them.
7. Free and paid
Free access includes roster, schedule, team chat, family access, and a limited number of hand-drawn plays and playbooks. Pro adds AI play generation, staff analysis, Coach Chat, and expanded team features. Paid access is associated with the selected team. Film Study and Ultra are not offered in the current Kotlin mobile release; availability on other platforms may differ.
The purchase screen shows the features, local price, billing period, and any trial for the offer available to you. Review these before purchasing. Plan information describes the service; the store purchase screen supplies the actual price and terms for your region.
App Store and Google Play subscriptions
- Payment is charged to the Apple or Google Play account used to purchase when you confirm, or as described in a trial offer.
- Subscriptions renew automatically unless canceled before renewal. For Apple subscriptions, turn off renewal at least 24 hours before the current period ends; Apple may charge for renewal within the final 24 hours.
- Manage or cancel in Apple subscription settings or Google Play subscription settings. Access normally continues for the remainder of the paid period.
- Deleting your account or uninstalling the app does not cancel billing. You can delete your account without waiting for a subscription to expire.
- Use Restore purchases in the app with the purchasing store account to recover eligible access. Refund requests are handled under the purchasing store's rules.
Price changes and required consent are handled under the purchasing store's rules and applicable law. Any trial duration, conversion price, and limitations are disclosed before purchase.
For the iOS application license, Apple's Standard End User License Agreement applies in addition to these service terms.
8. Stopping
You can stop using PlaybookMax and request account deletion whenever you want. We may suspend or end access if these terms are broken, or if we have to for legal or security reasons. If we discontinue the service we will give you reasonable notice and a way to export your playbook.
9. The service is provided as is
We work to keep PlaybookMax available and accurate, but we can't promise it will be uninterrupted, error-free, or that the AI will be right. To the fullest extent the law allows, the service is provided "as is" without warranties of any kind.
To the fullest extent the law allows, we are not liable for indirect or consequential losses, and our total liability for any claim relating to the service is limited to what you paid us in the twelve months before the claim. Some places don't allow these limits, in which case they apply to you only as far as the law permits.
10. Changes to these terms
We may update these terms. If a change is significant we will update the date above and notify you in the app before it takes effect. Continuing to use PlaybookMax after that means you accept the new terms.
11. Governing law
These terms are governed by the laws of the State of Washington, United States, without regard to its conflict-of-laws rules. Any dispute will be brought in the state or federal courts located in Washington.
12. Contact
Tower Mountain Studios — hello@playbookmax.com